It was in late 2015 that KRAHN UK Managing Director, Andrew Lamb invited Polygon to visit his newly acquired offices in Sandbach to discuss a ‘ marketing project’.

A small team of experienced chemical and additive industry professionals were acquiring Petrico, a UK-based lubricants and additives business, and required a comprehensive marketing strategy from the outset if their goals were to be achieved. Their ambitious plans included transforming the business into a significant pan-European operator, offering world-class products, technologies and service solutions.

During the decade that followed, Petrico increased its product portfolio and customer base 10 fold, secured preferred distribution arrangements with several major manufacturers and achieved exponential revenue growth across Europe.  In February 2021 Petrico Ltd, became a  wholly owned subsidiary of KRAHN Chemie Group, a family-owned European chemical distribution company with a history spanning more than 100 years.  A year later the company was renamed KRAHN UK and is now recognised and highly regarded throughout Europe.

Andrew Lamb, Managing Director, KRAHN UK “When I reflect on how far we have come in just 10 years, Polygon Marketing are never far from my thoughts. Our profile, our customer base and the positive perception of our business amongst  the leading industry players increases year on year.  Polygon is part of this success-story, supporting us wholeheartedly as we continue to evolve and grow.”